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The widespread adoption of mobile devices and improved internet access continues to drive businesses towards online marketplaces, both on the web and mobile applications. By maintaining a presence across multiple platforms, you can tap into a global audience and accelerate growth.
The surge in mobile app usage presents a new revenue stream and access to a broader customer base. Mobile apps available on Apple and Google stores offer a significant potential to monetise your digital offering. To sell digital goods or services through these platforms, you need to implement in-app purchase (IAP) methods provided by these stores.
In-app purchases (IAPs) are transactions within an app through which users buy digital goods or services. Both Apple and Google manage the entire payment process, offering a secure experience through options such as Face ID, Touch ID, or passcodes. IAPs can be auto-renewable subscriptions or one-time purchases.
For Apple, set up in-app purchases (IAPs) in App Store Connect and collect payments using Apple's StoreKit framework. For Google, configure IAPs in the Google Play Console and use Google's billing library methods to handle payments. Both stores manage regional pricing, taxes, and compliance, streamlining your global sales operations.
When you opt for in-app purchases, the app stores handle secure payment processing and manage the subscription lifecycle. However, each marketplace maintains its own subscription data, creating silos and making it difficult to track subscriptions across platforms.
While standalone solutions can manage in-app purchases and recurring billing, they often fail to handle the complexities of businesses operating across multiple platforms. You need a solution that streamlines subscription management and offers the features necessary to scale your business.
Chargebee's Mobile Subscriptions solution unifies your subscription management data, allowing you to connect your mobile app business with your Chargebee site. This solution offers several key benefits:
Track subscription data across platforms: Chargebee's integration can serves as a single source of truth for all subscription data, accessible through a unified dashboard.
Keep in-app subscription data synchronized: Automatically sync subscription events from mobile app stores to your Chargebee site to ensure data stays up-to-date.
Comprehensive business analytics: Eliminate fragmented revenue data and gain accurate insights with consolidated subscription data across platforms, helping you make informed business decisions.
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