The threat of rising interest rates and the ongoing economic uncertainty have left businesses reevaluating spends and operating frugally. And, with conscious spending taking over the consumer mindset, customers are now postponing new purchases or subscription renewals unless it’s essential. While it may be challenging to acquire new customers, it’s not impossible to ride out …
Customer support for freemium users. Do’s and Don’ts.
To create a product that sells itself is a dream of every entrepreneur. Here are a few things that can be done to achieve the same.
The future of online business lies in the subscription service model and even tech giants like Microsoft and Google have realized this. Apart from the obvious benefit of assured revenue, subscription commerce mostly has low upfront costs. The benefits of the subscription model are not only limited to Web 2.0 companies, even retail business can benefit. And Bombfell is steadily proving this.
What is a chargeback? How does it affect small businesses?
Why is customer engagement so important? What are all the different tools that you can use to improve customer engagement?
As print advertising revenue has fallen substantially over the last few years, the newspaper industry is facing the heat. Going digital seems to be an all-in-one solution to their problems. How will they make money online? Paywalls, of course. But, Do they really work?
It’s the first vital thing to get right before you start with your inbound marketing efforts. If you don’t know specifically who your product or service is for, you’ll find it hard to get traction.
Data lock-ins suck. Businesses should focus on retention and creating an amazing customer experience instead of worrying about competition and holding back their data.
What if Social and Commerce could work in tandem? It’s been a puzzle that most social networks have tried to solve. And in the end, most of them have chosen advertising as their primary revenue source.
It takes will to care, if you don’t care, you can’t make others care. Simple as that. A loyal customer base can help businesses in progressing even when times our tough.
While a licensing based accounting system worked for traditional tech companies, it is not suited to the SaaS model. Subscription businesses needs a recurring billing system.