The threat of rising interest rates and the ongoing economic uncertainty have left businesses reevaluating spends and operating frugally. And, with conscious spending taking over the consumer mindset, customers are now postponing new purchases or subscription renewals unless it’s essential. While it may be challenging to acquire new customers, it’s not impossible to ride out …
In today’s fast-paced world of change, being the first to scale, not being the first mover, is what matters. Figuring out the art and science of rapidly building a global business can be pretty challenging, and the decisions you have to take can be as counter-intuitive as it comes.
SurveyMonkey’s Leela Srinivasan discussed the importance of customer-centricity, crafting GTM and pricing strategies in the world of change and innovation at the Champions of Change summit.
Have a front-row seat in our discussion with product experts Jodi McDermott of Dude Solutions and Navya Gupta of Peek.com on rethinking the product roadmap, from vision to execution.
Friedrich Nietzsche, the German philosopher, famously said: “That which does not kill us makes us stronger.” This was true of adaptive businesses that not only survived the onslaught of the pandemic but also emerged stronger from it. These resilient companies relied on business model innovations and reinvented themselves to adapt to the challenges and leverage …
Continue reading “Adaptive Sophistication: The New Age Mantra for Growth”
What prevents more apps from making more money? If you’re an app developer pursuing higher and more stable revenues for your app, you can’t afford to miss the emerging trends in the app space. We decode some of those trends in this piece.
We want to enable businesses to streamline their processes, scale their operations, expand their global footprint, and deploy strategies in minutes, not even days.
The ecommerce subscription industry is showing no signs of slowing down. Brands today have to go above and beyond to delight their customers. Industry experts share their take on tackling these challenges.
As the world is catching the subscription bug, here’s everything you need to know about what recurring billing is and how it can support your business.
Average or slightly above the fold growth isn’t enough. In today’s highly competitive SaaS world, growth has become a point of parity.
This round of funding underlines the unwavering faith subscription businesses have placed in us; it is validation for our leadership of the category and the scope of the challenge we have undertaken.
What are the top four ways to align subscriptions for OTT success?